The Word Candy Method — ever wonder what it’s like to work with a copywriter?
Ever wonder what it’s like to work with a copywriter?
Every copywriter has their own process, but here’s what goes down at Word Candy HQ.
💥 Discovery call and quote
Pick my brain about all things copywriting and how I can help with your project. If we’re a good fit, I’ll send you a quote for my services.
💥 Deposit and brief
Your 50% deposit books in your brief. During the brief, we dive deep into your project, your goals, and your business.
It’s a one-hour conversation that informs everything from tone of voice to user experience. And it’s 100% guided by me, so don’t be scared!
💥 The copy sample
I’ll provide a framework for the job, as well as a substantive copy sample. Your feedback is super important at this stage — I want to know what you love and what (if anything) rubs you the wrong way.
💥 The full copy deck
Getting your hands on your full copy deck (aka. draft one of your shiny new words) is super exciting!
We’ll work through the copy together and make sure you’re 100% thrilled with every word. At this stage, you’ll also receive my final invoice.
💥 Besties for life?
After any training or support you need, you’re on your way. With sweet copy in hand, you saunter into the sunset.
I’ll check in periodically, invite you to my birthday party, name my pets after you — just normal best friend stuff 🙃
Or, like, not. I’m cool either way.
Keen bean?
Sure you are. It’s easy to get started — just book a FREE discovery call. There’s no obligation and it’s a great way to work out if we like the same kind of lollies.
Martha Barnard-Rae is a Denmark WA-based SEO copywriter. She supports businesses in Denmark, Albany, the Great Southern and beyond with all the wordy things they need to stand out in the best possible way.
Her words live on the websites, blogs, videos, emails, and socials of businesses all over Australia. An accomplished speaker, Martha helps brands, business owners, schools, and Government Departments understand what they need to do to find their voices.
Martha holds an Honours Degree in English and a Master’s Degree in Education — communication truly lights her up. When she’s not crafting delicious words, you’ll find her walking two giant pooches, practicing her ukulele, or wrapped around a cup of tea, planning out her next Instagram reel.
To stay up to date, join the Word Candy crew on Instagram, or connect with Martha on LinkedIn.