Fast. Cheap. Good.

Choose two

*Spoiler alert: When it comes to copywriting services, it’s good and fast or bust, people

Conversion copywriting services that’ll sweet-talk your people, sell your shiz, and pack your funnels—in just a week

HyperFocus Copywriting Services

Martha Barnard-Rae, Australian copywriter and owner of Word Candy

Email Copywriting

🍭 Nail down your strategy
🍭 Nurture warm audiences
🍭Increase website traffic
🍭Boost engagement, sales + revenue 🔥

WRITE MY EMAILS
Martha Barnard-Rae, Australian copywriter and owner of Word Candy

SEO Website Copy

🍭 Get found on Google
🍭 Embed delight with clear UX
🍭 Engage your people
🍭 Get them eating out of your hand (and adding-to-cart!)

I ❤️ SEO COPY
Martha Barnard-Rae, Australian copywriter and owner of Word Candy

Content Packages

🍭 Boost your Google ranking
🍭 Exude thought leader vibes
🍭 Build domain authority
🍭 Share your insights and make more sales

MAKE ME A BLOGGER

HyperFocus

HyperFocus

HyperFocus
Week
$2,272.73+GST

Choose from:

  • • Simple 3-5 page website

    • SEO friendly copy

    • Smart UX journey

  • • Welcome, nurture, re-engagement and sales email sequences up to five emails

    • Email strategy including segmenting

  • • Medium length brochure / prospectus copy (approx 5-7 pages)

  • • 4 SEO friendly blogs (600-800 words), blog strategy, ideation

  • • Long sales page OR 2x medium sales pages

HyperFocus
Week Plus
$4,260.00+GST

Choose from:

  • • 5-7 page website

    • SEO friendly

    • Smart UX journey

  • • 3-5 page website

    • SEO friendly

    • Smart UX journey

    • Define your brand voice or brand messaging

  • • 2x email sequences up to four emails each

    • Email strategy including segmenting

HyperFocus
Fortnight
$4,544.00+GST

Choose from:

  • • Content audit and UX recommendations for larger websites

    • Fresh copy for 5-8 pages of your website

  • • Full email strategy and copy for three email sequences (choose from welcome, launch, re-engagement, sales, and nurture sequences)

  • • Offer-specific Brand Messaging Guide to establish the foundational message for your offer

    • 1 long-form sales page, researched and written

    • 7-9 emails infused with personality and crafted for conversion

HyperFocus
Launch Fortnight
$7,100.00+GST

  • • Voice of customer research

    • Launch schedule

    • Sales page copy

    • Sales email sequence

    • Opt-in and thank you page copy

    • Ad copy

    • Launch strategy session

    • Email welcome/onboarding sequence

Martha Barnard-Rae, Australian copywriter and owner of Word Candy

Your dreams + my brain = magic

I make no secret of the fact I’ve got ADHD. In fact, I did a whole TEDx talk on it. And while I whole-heartedly reject the ‘ADHD is a superpower’ narrative, the condition does come with an extraordinary gift.

Hyper-focus allows me to devote my full attention to your project…and it means I can deliver spot-on, irresistible copy that ticks all the boxes—in less time than it takes other copywriters to book your brief.

Here’s how it works:

· Apply to work with me — and grab a FREE 15 minute discovery call

· Make a payment to secure your booking

· Fill out a briefing questionnaire 

· Hang on a strategy call where we’ll map out your goals in alignment with your business objectives

· Get back to doing boss things — like thrilling your customers and maintaining the *perfect* work-life balance — while I get to work bringing your copy to life

· By the end of the week, you’ll receive a ready-to-load, professionally proofread copy deck with a video walkthrough

· Attend your 14-day follow-up and we’ll take a look at your results

· If needed, I can help with final tweaks to make sure your copy is working as hard as possible

Martha Barnard-Rae, Australian copywriter and owner of Word Candy

But wait—there’s more…

Your HyperFocus Week includes:

🍭 Regular project updates to keep you in the loop

🍭 On-time, professionally proofread copy (cos every piece of writing needs a second pair of eyes)

🍭 A ride or die copy bestie—I always keep an eye on my clients and stay in touch with helpful tweaks and tips

I WANT HYPERFOCUS

FAQs

  • Love the enthusiasm! I’m generally booked 6-8 weeks in advance. Thanks to the magic of the internet and something called ‘workflows’ I have a very clear view of my availability. I’ll be able to let you know my next available week during our discovery call.

  • Definitely. If it suits you, you can make a 50% deposit to secure your booking. The balance of your payment is due prior to your scheduled brief.

  • You could absolutely get it done cheaper. And I get it—investing in your business is scary. But here’s the thing: I’ve honed my copywriting process into a well-oiled hyper focused machine. In fact, Hyper-focus allows me to devote my full attention to your project…and it means I can deliver spot-on, irresistible copy that ticks all the boxes—in less time than it takes other copywriters to book your brief.

    As ever, if waiting is your kink, I’m happy to refer you to a copywriter with longer timelines 😏

  • Once we wrap up a HyperFocus Week, the copy is yours to do with as you please. Not only that, your HyperFocus Week includes a 30-minute follow up call and I’m happy to use that time to make small changes to the copy deck. If you’re looking for a substantial going-over, you’re welcome to book some time for amends.

  • No, sorry. Irresistible copy is so much more than making a few tweaks here + there. And the only way you can make the most of my copy chops is if you let me build it from the ground up. If you’re looking for a sweet copyeditor, I recommend Elora from Dot Point Proofreading and Editing.

  • Nup.

  • As a stand-alone project, no. But if you’re in the market for a single sales page or copy for 2-3 website pages, I’m happy to create a HyperFocus Mini-Break just for you.

  • Here are some things I might ask for:

    • Your brand messaging guide

    • ALLLLL the details about each of your offers

    • Client feedback and testimonials

    • Introductions to past clients for interviews

    • A list of your competitors

    • Examples of copy love and copy you can’t stand

    • Specifics about your target audiences (and what they need)

  • I get it—sometimes life/work can get on top of you. If you don’t have time to get the required information to me ahead of time, I’ll reschedule your project to the soonest date available.

  • Yes. I generally have 1-2 retainer clients (usually clients whose brands I’m absolutely ga-ga over). I don’t always have availability, but hey—it never hurts to ask!

  • I can write the words for your website and help you get your head around clear UX and SEO. Not only that, I can refer you to a website designer who can bring your dreams (and my words!) to life.

Still not sure what you’re after?

HyperFocus Weeks are fully customisable! Book a chat to find out how we can work together.